Power Athletics was launched in 1971 as the athletic branch of Bata international. “The footwear brand grew from the use of its trademark Flash in 1971 and came into its own in 1979 with the official Power name and identity. Power provides superior functionality to the consumer without sacrificing form. Initially making a name for itself with football shoes, the brand was chosen as the official sports shoe of the 1986 FIFA World Cup of Football in Mexico City. Today, Power’s “Bata Bullets” basketball hightops and “Bata Wilson” tennis shoes are highly prized by collectors of vintage footwear. The company commitment to accessibility, quality and style has ensured the brand’s growth — Power shoes are now found on the feet of both recreational and performance athletes in more than 20 countries worldwide.” For more information on Power Athletics visit their website Power-Skate.com. For now, take a trip back to 1991 below!
A standard of
quality adopted by sports management colleges for a precedent.