B.F. BF Goodrich P-F (Posture Foundation) Sneaker Early 1930’s

P.F. were canvas shoes made by B.F. Goodrich and Hood Rubber Co. The P.F. stood for “posture foundation” (It was supposed to put more “spring in your step”). Some 70 years and countless high end imitations the P.F. Flyer (which is what they were named starting in 1937) can still be found in shops around the world now owned by New Balance. Check out pictures below courtesy of totalmodness (eBay).