Snowbombing is a popular week long winter sports and music festival that has been held annually for the past 11 years at the Austrian ski resort of Mayrhofen.
“Volvo Snowbombing 2011 was more than epic; The Urban Nerds hooked up with Addict clothing to start their new collaboration that will see a collection of exciting new projects for 2011 and beyond.
Volvo Snowbombing started off for “Team Nerds” with the road trip, with over 150 cars (40 of which were donated by Volvo) covering over 800 miles, passing through 4 countries. Alongside MTV, DJ Mag, Professor Green, Example, and a whole host of other celebs and Snowbombers, all cars and various teams arrived in Mayrhofen in time for the street procession in one piece; the party had now officially started!
With 50 plus Urban Nerds affiliated family attending the festival the festival spirits were flying high right from the start. Between Team Nerds we played on mountain tops, in après ski bars, at a silent disco and hosted our very own night which saw David Rodigan, Toddla T, Plastician, Serocee and of course Urban Nerds’ very own champion DJs, Rattus Rattus and Klose One smashing up the Arena club in Mayrhofen. Sweaty!” Check out the video below.