Light It Up. L.A. Gear Teams Up With Tyga For The “Liquid Gold Lights” Sneaker

Artist collabs are engrained in the history of L.A. Gear. From Michael Jackson to MC Hammer they were endorsing entertainers long before most which is why the most recent collab with Tyga comes as no surprise. The two have teamed up to launch a limited edition shoe carried exclusively at Shiekh Shoes Hollywood complete with lights that have become the companies signature. While an L.A. Gear lights retro is nothing new (they first returned back in 2009) its the first such collaboration for the two and apparently just the beginning of another retro campaign for the brand. Check out the “Liquid Gold Lights” shoe below!

Gold_TV1

Gold_T

Gold_TS

Gold_3q