While Nike wasn’t the first to use air in its shoes they certainly perfected it.  That aside this ad by J’Hayber (a European brand) is pretty wild.  They are clearly saying their shoes have “air injection” (clearly biting Nike)  but what brings things to a comical level is the fact that it looks like it had a design similar to the Converses React Juice.   React Juice and Nike Air in one clean package?  Check them out below!

 

j'hayber